JPMorgan’s #AskJPM Twitter Hashtag Backfires Against Bank [1]

Bloomberg - 11/14/13, Dawn Kopecki

JPMorgan Chase & Co., the target of at least eight Justice Department investigations, was mocked and taunted by Twitter users after asking followers to send questions to an executive using the hashtag #AskJPM.

JPMorgan, the biggest U.S. bank, has faced criminal probes including one into possible bribery in Asia and another examining its relationship with Ponzi scheme operator Bernard Madoff [2]. The firm has been negotiating an agreement with the U.S. to resolve multiple mortgage-bond probes, and two ex-employees were indicted for allegedly trying to cover up a record trading loss last year.

Video and more: Bloomberg.com [3]