The man who is after money may not know why he is after the money. He may himself think and believe that he loves money, but that is only on the surface of his consciousness. Go deeper into his unconscious, help him to meditate, and you will be surprised and he will be surprised to find that the desire for money is not really the desire for money, it is the desire to expand.
And the same is the case with all other desires. Men want more power, more fame, longer life, better health, but what are they desiring in these different things? The same, exactly the same: they want to be more. They don't want to remain confined, they don't want to be limited. It hurts to feel that you are definable, because if you are definable then you are just an object, a thing, a commodity. It hurts that you have limitations, because to have limitations means to be imprisoned. But all these objects of desire, sooner or later, disappoint.